Vertical Productions: The Fastest Growing Space in the Industry — But Are You Getting the Right Information?

I am passionate about Vertical Productions. Why?

I happened to be at the right place at the right time and since last year I have worked on over 10. It has kept me busy as well as paying my bills nicely. But as I go around networking nights and pitching forums, I see so many people who talk about Vertical Productions who have never worked in one.

The amount of disinformation I see is dispirting hence another nudge on this very big and popular topic.

VERTICALS (as they are also called) are the fastest-growing format in the industry right now. Everyone’s talking about them. Everyone wants in.

You want to work on one. You want to produce one.

But here’s the real question:

Do you actually know what the platforms are looking for?

The Problem: Too Much Noise, Not Enough Truth

There’s a lot of talk about vertical productions at the moment…mostly from people who’ve never actually worked on one.

And that’s where the issue lies.

Because when advice comes from second-hand knowledge, speculation, or guesswork, it creates one thing:

Misinformation.

And right now, there’s a huge amount of it.

From what budgets look like…to how stories should be structured…to what buyers actually want…

It’s easy to feel like you’re chasing something without really understanding it.

The Shift: Getting Real Insight from Real Experience

We want to change that.

Because if you’re serious about working in vertical storytelling, you don’t need hype — you need clarity.

That means hearing from people who are actually in it. People who are making these projects happen.People who understand the reality behind the format.

The Webinar: What You’ll Actually Learn

TOMORROW On 9th April 18.30, we’re bringing you exactly that.

🎬 Andrea M Catinella — one of the leading vertical production directors currently working in the UK — will be joining us to share real, practical insight from inside the industry.

This isn’t theory. This isn’t recycled information.

This is first-hand knowledge. And its totalloy free.

What We’ll Cover

For everyone who’s been asking questions about vertical productions — this is your opportunity to get answers directly from someone who’s done it.

We’ll be diving into:

• How to get into vertical productions

• Writing for vertical — what actually works

• Producing in this space

• Post-production workflows

• Common myths (and what’s actually true)

• Anything else you want to ask

And beyond that, we’ll go deeper into the areas that really matter right now:

• Writing tips — and how to retain your IP

• New opportunities with production companies developing their own content

• Investment funds available in the UK and internationally

• The latest trends in vertical storytelling — what audiences are actually responding to

• The key companies currently looking for content and collaborations

• How to pitch a vertical project that stands out

Why This Matters Now

This space is moving fast.

New platforms are emerging on a weekly basis. New buyers are entering the market. New formats are being tested and refined.

And the people who understand it early will be the ones who benefit most.

If you’ve been curious about vertical productions…If you’ve been trying to figure out how to break in…If you’re tired of guessing what’s real and what’s not…

This is the conversation you need to be part of.

Honest, practical insight from people who actually know. Like Shorts 2 features.

👉 Join our Vertical Production Webinar 📅 TOMORROW 9th April

Let’s get you the right information.

📲 LINK ON THE WHATSAPP GROUP FROM 18.15 tomorrow.

📡 IF YOU ARE NOT PART OF THE WHATSAPP GROUP - DM on Insta or email on the website